Product Positioning

The product positioning of Ola HaoCat is to provide a fashionable, environmentally friendly and practical pure electric vehicle model for urban young people.

The Ola Good Cat is a small pure electric sedan launched by Great Wall Motor's Ola brand, which is positioned as an urban commuter car, mainly for young urban consumers. The car's exterior design is stylish and cute, very much in line with young people's aesthetics. At the same time, its long range, fast charging and smooth driving also make it perform well in short-distance travelling in the city. The positioning of Ola HaoCat is not only reflected in its exterior design, but also in the rich configurations and personalised choices it offers, as well as its precise market positioning, which meets the needs of young, fashionable and personality-seeking consumer groups. In addition, the Ola Good Cat is affordable and cost-effective, making it an ideal choice for urban commuting. With the booming development of the new energy market, Ola Good Cat has a bright future in the market.

Application Scenarios

 

The application scenarios of Ola Goodcat mainly include summer travelling, global travelling, daily commuting and pursuing a refined life.

The design and features of the Ola Goodcat make it ideal for summer travelling. It is equipped with a number of optimised measures for summer travel, such as remote control of air conditioning and seat ventilation, which can quickly reduce the interior temperature in high temperatures and provide a comfortable driving environment. In addition, the Euler HaoCat also takes into account other needs for summer travelling, such as the seat massage function and sensor-activated electric tailgate, which further enhances the experience of using the car and makes it a ‘good companion’ for women travelling in summer.